Environmental Strategies to address Tobacco Marketing and the Disparate Impact upon Specific Populations and Communities

The training will address marketing strategies of the tobacco industry to target specific populations (e.g., LGBTQIA+ community; youth).  

Attendees will walk away with a deeper understanding of the impact of tobacco/nicotine use in specific communities along with an enhanced understanding of effective environmental strategies to effectuate change.  As a result of this training, participants will be able to:

• Identify evidence-based environmental strategies as related to prevention of tobacco/nicotine use and vaping
• Implement approaches to effectively counter marketing campaigns
• Locate available resources (informational, referral, treatment/support)
• Access updated information derived from the newest version of the “It’s Not Just Menthol” campaign
• Employ actionable strategies to educate the community and effectuate change
• Apply proven tools to develop messaging campaigns and raise awareness specific to the LGBTQIA+ and youth populations